JP Morgan to set up investing app with free trades

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JP Morgan Chase looks to enter the retail investment market by launching an app that will let its customers make free trades.

Dubbed You Invest, the platform will provide customers with a minimum of100 free stock or ETF trades in a year along with access to a portfolio building tool and the bank’s stock research.

According to Kelli Keough, global head, digital wealth management, JP Morgan, the new venture will be targeting at millennials who have not invested before and Chase customers who invest through other providers.

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